More importance is given to walled garden sites

SEO measures can take some time and effort. But what is the point in investing time and effort if you cannot see the fruits of your labor? Luckily, there are numerous metrics that you can check on a daily, weekly, or monthly basis in order to keep your SEO plan …

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Carve out time for concentrating on domain authority

Talking to online marketing companies, which offer a variety of SEO services (like us!), could be a great opportunity and investment for your business. Make sure every page of your site contains at least several hundred words of helpful, well-written, relevant content; and optimize all your title tags and meta …

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Audit your profile, looking for issues with regards to html

A general rule to follow when creating your new URLs: use dashes (-) between words instead of underscores (_). Google treats dashes as separators, which means it can return results when you search for a single word that appears in a URL and when you search for a group of words …

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Understand the different hosting options available

There are a lot of options to choose from to answer this question; but the most obvious and impactful, which ironically are the most overlooked, are competitor backlinks. Measuring the results of SEO changes can be challenging, partly because there are so many moving parts and partly because months can …

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Drop Keyword in First 100 Words

A comprehensive keyword research enables you to discover which words work in your line of field and attract the most attention. It also provides you with opportunities to create new content or improvise your previous posts by including relevant keywords. Google has built a giant database of hundreds of trillions …

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Use co-occurring words from pages that are highly ranked

Where appropriate, you should add localization. This is extremely important to businesses who offer products and services to a specific geographic region. A good link profile is not just backlinks. Stated another way, backlinks are just one component of the link profile. There is a deeper complexity to the backlink …

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Cherish the more competitive terms in your buckets

You may usually think about linking in terms of pointing to outside websites, but paying more attention to the anchor text used for internal links can help users and Google navigate your site better. Keywords should appear in important on-page elements like the page title, heading, image alt text, and …

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Changing Your Perspective

Google has spent millions of dollars to create faster load times for search results. If they have taken load times so seriously, shouldn’t you? Every website has its own issues, but all websites benefit from optimizing the conversion rate. It really doesn’t matter if your goal is more …

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Make your content much more linkable and much more likable

The reality is that, for many businesses, 10-20 high-quality links will lead to top rankings in short order – sustainable rankings will last for years. SEO can be a frustrating activity. Yesterday your website was on the first page of Google. You were delighted. Flushed with your SEO prowess, you performed …

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Do a spring cleaning

Add internal links to the taxonomies the post belongs to After crawling your site and collecting every bit of information possible, search engines index and organize their findings in databases (think of these as massive file folders). All of these databases make up what’s called The Index. How do …

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Creating inspiring content for your business

Link building helps your content reach a broader audience, increasing both your site’s visibility and its authority. Moreover, it can grow your search traffic, as the number of unique domains linking to your site helps search engines understand whether your content is informative enough to rank higher in the …

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Try New Things

When writing your articles, you need to keep in mind two things: first is your reader, next are the search engines. You need to make sure that both aspects are taken care of. Make it easy for your readers to understand and digest what you have to say. If your …

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Meaty meta descriptions

Many website owners neglect to spend the time analyzing how their page structure actually looks and works for the visitor. Dramatic growth in the interaction between offline and online marketing necessitates investment by organizations of all kinds in a successful search strategy. Most webmasters believe Google crawls their website in …

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How to approach content from an SEO perspective

Make sure that your web page URLs are SEO friendly, use mod re-write for Linux and Apahche hosting or use IIS redirect for Windows. Ideally make it so that the URLs describe your content. We all know that search engines have been trying for years to decrease their reliance on …

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On page optimization a basic pillar for successful SEO

When selecting keywords, you should also keep the purpose of your website in mind. Opt for transactional keywords if the main intention is sales, or informational keywords if your website aims to provide readers with important information. While Google is the big dog when it comes to search engines, don …

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Get familiar with the landscape of local SEO

Solving real customer problems is a major key to mastering evergreen content marketing. The structure of your URL can affect both your page’s ranking, but also the user experience. Keywords are at the heart of SEO, and selecting the right ones can make or break your SEO strategy. Compile …

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Content is king or customer is king?

Most marketers focusing on SEO break down SEO into onpage efforts and off-page efforts. And when focusing on off-page efforts, a common SEO mistake marketers make is believing that their site will receive more SEO traffic if only they can find enough websites to build links on. With so many …

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Intrigue your audience to stick around

Search engines have been tailored to predict the intent of customers, which explains why some searches have features such as local 3-packs, featured images or videos and Quick Answers. Understanding the intent behind searches allows marketers to create content messages and formats that will most likely appeal to customers. Web …

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On the web, our audience is global

Looking at statistics behind applicable keywords will reveal traffic rates and competition levels, helping you better understand the terms and topics that most interest your prospects. Doing a yearly review of the big changes in SEO and implementing them on your site is a good way to avoid spending resources …

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