Take-in Originality

when writing for the internet, break up your paragraphs as often as possible. Lots of white space makes reading text on mobile phones a heck of a lot easier (more than half of most websites’ traffic comes from mobile), and clearly formatted articles are used as a Google ranking signal …

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Low Word Count

While building a better search engine optimization strategy, having a description tag that is efficient is a good way to bring searchers to your website. The content in this area shouldn’t exceed 30 words. Never exceed 100 kilobytes on this sort of page. Getting more traffic is top of …

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Don't over-optimize anchor text

Google tends to prefer Featured Snippet content that begin logically as an answer would. Currently more than half of searches account for mobile devices. The basic premise is that a page will show up in search engine results because the website had mentioned the terms that were being searched for …

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Building Relationships With Authoritative Local Sources

Focusing on conversational keywords, or keywords someone might use when speaking out loud, will help you future-proof your website. In short, Google is looking for signs of quality, relevance and great design. At the end of the day, Google does not care about you as a content creator. You are …

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Opting for Effective Search Engine Optimization

It’s vital to double-check spelling and grammar with a thorough spell-check AND proof-read from a fresh pair of eyes. Google will probably spot multiple glaring mistakes, but more importantly if you’re making multiple typos then visitors will trust your content less. Social networks are an important source of …

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The best practices in SEO change very little from year to year

If possible, choose a domain name which includes your local area, and structure URLs to include relevant geographical terms where possible. Create content which talks about your local area, but be sure to make it engaging and relevant to provide a good user experience. Include your business NAP (name, address …

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Relevance, not quality

Be under no illusions, advanced SEO is a full-time job. However, there are critical fundamentals that can greatly enhance your organic position and ultimately, your organic revenue. You may not have the resources to create locale sites for each country or language you want to target. In that case, add …

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How the Google Hummingbird Update Changed Search

In addition to the actual text on your web pages, search engines also examine their structure, the use of keywords in your URLs, the formatting of the page (such as the use of bold font), and which keywords appear in the title and in the body of the text. A …

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Create an interactive tool for good SEO

SEO is a complicated subject with many ins and outs, and it changes on an almost daily basis--but at the same time, it's not black magic. It's also not something you need an advanced degree or previous experience for. Have you ever monitored the viewing pattern of people visiting your …

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Authority flows through the links on your website as well

Today, virtually every business has its own space over the internet and it does not matter whatever the size the business is. Most of these business owners who use SEO strategies are successful in getting customer attention through marketing over the internet. By correctly using header tags in the following …

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Keep your title tag under 55 characters

If your blog lists your individual posts in order of the date that they were published, like most blogs do, then the older your blog post gets, the lower down the website architecture it goes. Over the past couple of years, SEO has significantly changed as search engines get smarter …

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Increase the level of security on the site

Link exchanges, link outreach, blog commenting, forum commenting are all good ways to get high quality backlinks for your site. Getting links from high powered domains with high DA, but not great PA​ is still going to help you increase your rank. SEO takes promotion. Backlinks are a huge part …

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Where are people coming from to get to your site

Have An Effective, Personalize Outreach Template It is important to note that search and offline behavior have a heavy degree of interaction, with search playing a growing role in driving offline sales. When you maintain a blog or a regularly updated website, is there an optimal amount of time you …

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Track it!

At the heart of your local SEO campaign will be building the number of listings you have. In other words, the amount of places you can add your business, and get a citation. Often it is assumed that only business directories count, but actually there are number of ways to …

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Backlinks just to your homepage

Standard SEO advice is to keep the site architecture as flat as possible, to minimize clicks from the home page to important content. Do not go off the deep end, though; too many links on a page are not good for search engines either. Pick a list of words relevant …

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