Websites which are not yet indexed by Google

Scan through your website and make a list of all the relatable keywords.Then, make a list of all the potential keywords keeping your niche in mind. If you are already clear with your business/product/service offerings, then keyword selection is all the more easy. Some people will purchase …

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Add valuable insight to your content

In the end, the users, the marketplace, content and links will determine the popularity and ranking numbers. Having quality inbound links is thus, a crucial SEO technique that only increases the authority and credibility of your website. The algorithms of search engines are always changing, and many web owners have …

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Link building – the definitive guide

Setting the value of the "rel" attribute of a link to "nofollow" will tell Google that certain links on your site shouldn't be followed or pass your page's reputation to the pages linked to. Nofollowing a link is adding rel="nofollow" inside of the link's anchor tag. The main heading …

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Closing the Loop

The reason that most SEOs don’t know technical SEO is because they don’t spend enough time meeting and talking to web developers. A greater number of people will stick to voice search, so SEO specialists will have to adjust to this relatively new type of search. f your …

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Don't over-optimize anchor text

Google tends to prefer Featured Snippet content that begin logically as an answer would. Currently more than half of searches account for mobile devices. The basic premise is that a page will show up in search engine results because the website had mentioned the terms that were being searched for …

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Create helpful and shareable content

Googlebot uses sitemaps and databases of links discovered during previous crawls to determine where to go next. Whenever the crawler finds new links on a site, it adds them to the list of pages to visit next. If Googlebot finds changes in the links or broken links, it will make …

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Do a spring cleaning

Add internal links to the taxonomies the post belongs to After crawling your site and collecting every bit of information possible, search engines index and organize their findings in databases (think of these as massive file folders). All of these databases make up what’s called The Index. How do …

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Quality content gives you authority

Anchor text gives search engines an indication about the content on the page that the link is leading to. Do not overstuff your anchor text with keywords and nor use very generic keywords. Choose your keywords wisely. The greatest selling point of SEO is something that it shares with most …

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Redirect Attachment URLs To Parent Post

Website owners all want their content to be placed at the top of page one of search results. This is because very few website searches ever go beyond page one of results. Search Engine Optimization (SEO) • is the process of affecting the visibility of a website in a search engine …

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Consistent doesn't mean identical.

Artificial intelligence can greatly help improve your SEO strategy by taking the huge amounts of data from your website and provide more in-depth insights into your pages’ analytics. This, in turn, can be used to design a better user experience. Efficient content organization seeks to reduce, minimize, or eliminate unnecessary …

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How SEO and Content Marketing Come Together

Ensuring that your content is effective in connecting with the prospects searching for your products or services is crucial. Your web pages should be geared towards focusing on individual topics instead of individual keywords. Overfed with countless advice making things look simple and obvious, webmasters often rely on their intuition …

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Grooving to the Search Engine's tunes!

The relevance of a website’s content is particularly important for search engines; it affects how high a website will appear in the search results for a given search term. There’s been some debate in the SEO community about whether or not “social signals” can affect your search rankings …

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How are you supposed to audit your content?

It is imperative that website owners and site developers engage in user testing. Without actually measuring what users are doing when they visit a site, one can’t possibly know how a website is performing. There’s a difference between desktop SEO and mobile SEO, but the goals are often …

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The goal for your pages

You may not want certain pages of your site crawled because they might not be useful to users if found in a search engine's search results. If you do want to prevent search engines from crawling your pages, Google Webmaster Tools has a friendly robots.txt generator to help you …

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Use Long Tail Keywords

Google only show sitelinks for results when they think they’ll be useful to the user. If the structure of your site doesn’t allow Google's algorithms to find good sitelinks, or they don’t think that the sitelinks for your site are relevant for the user’s query, Google …

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Get inside the heads of your customers

Keyword selection requires its due consideration. You do not want to select a common, albeit popular, keyword featured in various other contents as it dilutes your visibility. Conversely, you do not want to choose a keyword that is so vague that your content becomes almost non-existent for the users. Think …

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How does web design and development affect marketing?

Search Engines are not humans. They do not read your content; they just evaluate it, based on text, language analysis and other factors. If you use the right mixture of keywords, link juice and backlink strategies, you will manage to get a good rank on SERPs. Content is a powerful …

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Search volume

The pages have to create unique enough value that they can be distinguished from other similar pages by the search engines. Lacking that intrinsic value, they will have to be distinguished by inbound linkage. For advanced users, the information an analytics package provides, combined with data from your server log …

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Technical optimization

To understand your website, Google must be able to read it. In order for this to be possible, you must make sure that your website is text based behind the scenes. In this sense content is king. Keywords are single words, or more commonly strings of words, that represent the …

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Using Traffic Estimation Tools

Google is far more capable of deciphering user intent and generating results that meet a user’s needs, rather than relying on one-to-one keyword matching. The barriers to SEO are significant for small businesses. With content suggestions, step-by-step instructions, and the ability to automatically make changes without updating your code …

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Compile your assets (or design some)

A simple seo rule – use keywords in the text of page links that refer to other pages on your site and to any external Internet resources. Keywords in such links can slightly enhance page rank. It seems like content should be engineered for an outcome. If you just start with …

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Do the split testing method

Although bounce rate is hard to measure you should definitely monitor the trend of your bounce rate and the differences in bounce rate between your pages. If a specific page has a very high bounce rate, you should try to figure out what’s the cause. You could add links …

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