This fact isn’t new: if your website loads slowly, a large portion of visitors will quickly leave. Google wants to see that people are spending time on your website and the best way you can ensure this happens is by making content that people want to read. Moreover, you need to ensure that that content is presented in a way that encourages people to stick around. Link to page relevance is if the link is relevant on the page; that is to say if the link makes contextual sense on the page itself. In business, regardless of the particular field, it has always been a good idea to look around and see what competitors are doing, then try to apply what’s working for them to one’s own website.
Make a good use of user generated content
There is little doubt that good search engine optimization (SEO) is important to ensure your site is properly indexed and ranked, but even the most optimized site is just a voice in the wind if you don’t have an audience. Becoming the authority in your area is quite possibly the No. 1 best avenue towards building that audience. Links don't matter that
much Do your mathematical analysis - the primary resources
are there for the taking. Its as easy as KS2 Maths
or ABC. Its that simple! for ranking in the Featured Snippet when you already rank on page one of Google. Outbound links to related pages helps Google figure out your page’s topic. It also shows Google that your page is a hub of quality info. Google stopped showing right sidebar ads and put 4 ads above the fold (instead of 3), pushing organic results farther down.
Can meta tags make a huge difference to search engine optimisation?
Use a directory structure that organizes your content well and makes it easy for visitors to know where
they're at on your site. Try using your directory structure to indicate the type of content found at that
URL. Having a mobile friendly
website is an absolute must the last couple of years. Google introduced mobile friendliness as a ranking signal in April 2015 and since then everything on the Web is about mobile. The larger or higher-resolution an image, the more data is needed to load the image file. Each new image will slow load times further, so ensure your image files are kept as small as possible and the dimensions of your images are only as large as your site requires them to be; also, ensure images are scaled accordingly. There are thousands of millions of pages on the web, all ready to present the information on a variety of interesting and amusing topics. The Search Engines are the messengers of the same information at your disposal whenever you need them.
Always endeavor to keep your keywords
together as a unit
Duplicate content can appear on a website for different reasons. Sometimes the same content is accessible and indexed under different URLs. This makes it difficult for search engines to determine the best search result among the different URLs. The result is “cannibalization” in the rankings. The website cannot appear in top rankings since Google is unable to choose the best version. The key to link building is RELEVANCY. Therefore building links in niche directories and directories attached to informative websites relevant to your industry are beneficial for you. Let’s not forget the speed of your site, not just because we all browse the web a lot more on our mobile devices, over not-so-broadband networks, but also because a fast site makes Google and in most cases your conversion rate happier. Gaz Hall, from SEO Hull
, had the following to say: "You shouldn't feel comfortable using robots.txt to block sensitive or confidential material. One reason
is that search engines could still reference the URLs you block (showing just the URL, no title or
snippet) if there happen to be links to those URLs somewhere on the Internet (like referrer logs). "
There’s little worse than being notified your website has spam or seeing an alert in search results that your website might have been hacked. Some users might link
to your page using the URL of that page as the
anchor text. If your URL contains relevant words, this provides
users and search engines with more information about the page
than an ID or oddly named parameter would. Head terms are searched more frequently, have less words (3 or less in most cases) and are often much more generic and competitive as a result. Long-tail terms are longer phrases (commonly over 3 words) and more specific. While long-tail keywords are usually less popular, we can usually tell exactly what the searcher is after. Dramatic growth in the interaction between offline and online marketing necessitates investment by organizations of all kinds in a successful search strategy.