You will never get enough traffic on your website. That’s the human nature. We always strive for more. Every “vote” or link to your site helps determine the value of your site. However, it’s not just the sheer number of links your website gets. Both search engines and SEOs have the same goal: they want to provide searchers with the best resolution to their query. Once visitors are on your site, an important goal is to keep them on your site. You don’t want your visitors immediately bouncing back to Google once they have read something on your site.

Remove things that keep search engines away

URLs with words that are relevant to your site's content and structure are friendlier for visitors navigating your site. Visitors remember them better and might be more willing to link to them. Google uses your meta data Do your mathematical analysis - the primary resources are there for the taking. Its as easy as KS2 Maths or ABC. Its that simple! to interpret what your website is about and ranks the pages accordingly. While it is important to have your keywords within the meta data, it can be overdone and hinder the user experience, actually deterring people away from a page rather than enticing. This happens when your meta title and description is written for Google’s search bots rather than as a description for real people. If you have covered the technical issues of a new website, you’ll have properly prepared your site for all the great content you’ll be adding. Keyword research is something that needs focus and attention. It’s something you should take seriously. Without proper keyword research, you could well be optimizing your texts for the wrong search terms.

Passing PageRank

While variety is the spice of life, changing things up too much on your website won’t help it rank in search engines. Of course it’s important to regularly refresh and update your content—in fact, it’s vital, but making too many changes all at once will certainly impact ranking stability. If you’re new to the SEO game it's easy to be fooled into thinking that once you get the basics down it’s easy peasy, especially when you have a few small successes right away – you’ll get an inflated sense of ego and think “I got this!”. Consumer behavior has rapidly matured with the growth of the online world. Customers access the internet through a variety of different platforms and channels. Two thirds of shoppers report using more than one channel when deciding to make a purchase. Whereas a page's title may be a few words or a phrase, a page's description meta tag might be a sentence or two or a short paragraph.

Think about how to incorporate keywords into your article

Search engines typically assume that the more popular a site, page, or document, the more valuable the information it contains must be. Errors record page requests that failed. Server errors are identified by status codes. HTML markup errors are identified passively by crawlers. Major search engines report errors in their dashboards Search engine optimization works best when errors are identified and corrected. For many businesses the goal is to get their business to position number 1 on Google, but did you know that there’s a new top spot on Google called position zero. You’ve probably noticed these results but maybe not understood them properly. Position zero is all about using featured snippets to give an informative answer to a user’s query. It’s not uncommon for the results that are further down the first page listings to be featured in position zero. Gaz Hall, an SEO Expert from the UK, said: "When Google demotes your page for duplicate content practices, and there’s nothing left in the way of unique content to continue ranking you for – your web pages will mostly be ignored by Google."

Some keywords don’t deserve their own page

Similar to your title tags, meta descriptions are a simple, but highly effective way to improve your SEO. Meta descriptions are used to generate the small paragraph of text that appears below a page’s title in the search results. Duplicate content is content that appears in more than one place online. When there are multiple pieces of identical content, it's difficult for search engines to decide which version is more relevant to a given search query. A search result with a high CTR can often be given a boost by Google because it’s seen as attractive and relevant. You can increase your CTR by giving your page a custom meta description. This can be done from the page’s HTML or if you’re using WordPress, you could use a plugin like Yoast SEO to do this. It’s not just about creating quality content, but also about knowing your audience, to the extent that the content is useful and has more chances to be ranked higher in the search results for the relevant queries.