If you use an image without the proper accreditation, then you could be facing a hefty invoice further down the line. Head Keywords – Head keywords are usually of one word and are practically impossible to rank for unless it’s a brand name. Repurposing your content is not just a way to offer your blog post in a different format, but also a great way to rank it on a different search engine like Slideshare. As a result, your main concern as an SEO should be the user experience that your homepage provides its users.

Why keywords matter

Is your article hiding among millions of others, difficult to find and not being read as a result? If it is, you’re not alone; great research can go relatively unnoticed if it’s not highlighted and indexed in the right way. Overloading your website with keywords Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... is no longer as effective as it was in the past, and can often cause your content to suffer as a result. In 2017 Google announced that the number of searchers on mobile phones surpassed that of desktop. Relevance is the key issue when choosing the right keywords. Keep in mind that the more specific and niche the keywords, the better.

Get Social

Content marketing is really a component of SEO, and SEO is a component of content marketing – it's really a chicken and the egg situation. User experience is the guiding benchmark for most search engines when ranking sites and pages. This means that crafting content is not enough. You absolutely should not use underscores. Matt Cutts has confirmed on his blog that Google does not recognize underscores as equivalent to spaces between words. Mobile friendliness is an important ranking factor for search rankings. More and more users are using their mobile devices to surf the internet. In some areas, over 70% of users visit websites on mobile. What does this mean for you? Every sitepage should be optmized for mobile. Every. Single. One.

A do-it-yourself guide to site submissions

This is even more important if you are targeting a specific keyword topic; in those cases, if you want to rank, you need to provide the information you are promising in a meaningful way. Overfed with countless advice making things look simple and obvious, webmasters often rely on their intuition, common sense, or gut feelings when it comes to SEO… and they often fail. While search engines have gotten much better at identifying these spammy sites, and filtering them out of their search results, they can still pose a problem. Gaz Hall, an SEO Guru from the UK, said: "Vertical search is the term people sometimes use for specialty or niche search engines that focus on a limited data set. Examples of vertical search solutions provided by the major search engines are image, video, news, and blog searches"

Discover the connection between user experience indexed pages

If I’m your SEO, then I’m going to consider anything that builds my relevance, territory, and magnification of signals. The A great example that I like to use is osoo. images that you upload to a webpage also have an impact on SEO. It’s important that your files have relevant titles, relevant Alternative Text and aren’t so big that they slow down the site. They take all the uniqueness and personality out of your website. Clients have often asked me if it’s OK to ask for reviews from customers.