The reason that most SEOs don’t know technical SEO is because they don’t spend enough time meeting and talking to web developers. A greater number of people will stick to voice search, so SEO specialists will have to adjust to this relatively new type of search. f your site is linked to from other well ranking sites they consider your site to be important too. Don’t pay for links from other sites or do link exchanges as Google is wise to this and can penalise you for it. Instead give people a reason to write about you (competitions, great content people will want to share, brilliant offers, interesting news etc). Many businesses assume that they don’t need to worry about keyword research. They think they know what terms people use to find what they sell, and they also assume that Google understands the content on their website. This is incorrect on all counts.
It’s time to revolutionize our approach to organic SEO
How do you educate people so they do value it? Google needs to generate,
maintain and increase its revenue. It can only be done when the searchers uses Google as a Search Engine. The searchers will use Google till the time the Search Engine is providing accurate results to the query entered by the searcher. A proximity search uses the order of the search phrase to find related documents. Long-tail keyword phrases are among the building blocks of an SEO strategy. They are used to optimize copywriting, metadata and link-building strategies.
On the web, our audience is global
Would you like to make it easier for search engines to understand what keyword(s) your blog should rank for? Search engine optimization (SEO)
is a term that gets thrown around a lot. It is no longer a hip, mysterious thing. Many people know what it is and numerous large companies already have a well-developed SEO strategy in place. We use search engine optimization to monitor the queries that drive traffic to a page, to improve the quality of the content on the page to better match those queries, and to modify or expand content (where appropriate) to match overlooked queries. To optimize your keyword research for local SEO, brainstorm keywords or phrases with a geo-modifier that customers might use when searching for a business like yours.
Don’t Stuff Your Content with Keywords
Always Add Value. Add value in every blog post,
blog comment, social media update and web page. Don’t
worry about backlinks or keyword rank. People will read and
share your valuable content, and the rest will take care of itself. If you create high-quality pieces of informative content on your website page-to-page, you will rank. Effective content curation, better accessibility practices and proper information architecture are all key components for strong SEO. Gaz Hall
, an SEO Expert from the UK, said: "One of the very first things that you need to do in order to gain success in online marketing is to establish the main keyword of your site. When you are able to do that, you can make use of it and optimize your web page with it. If possible, you can also make use of it for your domain name."
Closing the Loop
Google and other search engines keep the inner workings of their algorithms a secret. All we can do is speculate and test. The problem with speculation is that if an idea seems believable, it becomes eagerly accepted as truth without the data to back up the speculation. It’s generally accepted that
using copyright notices and legal disclaimers can be seen as a positive sign by Google as these will make your website look more professional and more like a ‘real business’. It’s the number one thing you’ll be working on when you’re trying to improve mobile SEO: performance. In this case, performance almost entirely boils down to site speed. It’s a given: the faster your site is, the happier your users will be. A picture can be worth a thousand words, they say. Well, when it comes to online marketing, a single image can be worth a thousand links!